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The $25M Magic Code
Why founders who master this framework scale valuations faster


A Note of Gratitude
This community has grown to 22,000+ founders, investors, and executives. Every week you show up, read, comment, and share. That engagement proves something vital: the hunger to build lasting, valuable companies is stronger than ever.
Thank you. Now let’s talk about the framework that separates companies worth billions from those that vanish.
For years I’ve kept this framework inside the boardroom. Now, for the first time, I’m opening it to just 25 new founders each month. The High Valuation Code is more than a newsletter — it’s a premium system with:
✅ Weekly founder-only editions
✅ 1,040 investor scoring points decoded
✅ Fail · Pivot · Scale toolkit
✅ Private founder community & live Q&As
Doors close on the 7th each month. Miss it, and you wait.
👉 Join today — before your spot is gone.
Watch this 5-minute video below
Most entrepreneurs obsess about revenue.
But here’s the truth: revenue does not guarantee valuation.
Investors don’t buy your sales numbers. They buy the transferable value you’ve created.
Over three decades, I’ve seen the same pattern repeat across industries. Whether it’s tech, media, or manufacturing, the companies that scale into the billions always master three forces.
Together, they form what I call the High Valuation Triangle.
And here’s the magic: when all three sides align, companies create exponential valuation. When even one side is weak, valuations stall — no matter how high revenue climbs.
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The Three Sides of the Triangle
Monetising Intellectual Property (IP)
Disney didn’t just create movies. They built a flywheel of IP monetisation: characters → merchandise → theme parks → streaming.
The result? A $160B company where the IP itself generates compounding revenue long after the initial product launch.
Succession Planning & Leadership Depth
Apple wasn’t built only on Steve Jobs’ genius. When Jobs passed away, the company didn’t collapse because leadership depth was already in place.
Tim Cook scaled operations globally, and Apple became the first $3 trillion company.
Going Global with Precision
Tesla didn’t expand everywhere at once. They sequenced their growth: luxury US customers → European adoption → China’s EV market.
This precision globalisation turned Tesla into a $600B+ powerhouse, far beyond any regional carmaker.
Each side is powerful. But when all three work together, they create what I call valuation magic.
Why Most Companies Fail the Triangle
Most founders never even see the triangle.
They chase top-line growth, expand too early, rely on their personal charisma, or leave IP on the shelf.
That’s why:
SaaS companies with $50M in revenue still exit at a disappointing multiple.
Consumer brands hit global headlines but collapse because succession was never built.
Brilliant inventions die in the lab because IP wasn’t monetised strategically.
Without the triangle, failure isn’t optional — it’s inevitable.
Case Studies That Prove the Triangle
Disney → IP Monetisation
From Mickey Mouse in 1928 to Frozen in 2013, Disney showed that IP is more valuable than any one product. Their strategy? Monetise the same IP across dozens of revenue streams. That’s why investors see Disney not as a film studio, but as an IP monetisation machine.
Apple → Leadership Depth
Most companies shrink when their visionary leaves. Apple did the opposite. Why? Jobs built a leadership bench, turning succession into a valuation booster. That depth is why Apple scaled from near-bankruptcy in 1997 to $3 trillion in 2022.
Tesla → Global with Precision
While competitors expanded blindly, Tesla sequenced markets strategically. Their play wasn’t luck — it was discipline. Global expansion with precision is why Tesla isn’t just a car company but a global valuation giant.
Why the Triangle Feels Like Magic
It looks simple. Three sides, one triangle.
But here’s the truth: simplicity is deceptive.
Every founder thinks they are monetising IP, building succession, and expanding globally. But almost no one is aligning all three sides with precision.
That’s why unicorns feel like “rare magic.” It’s not magic. It’s the High Valuation Triangle, executed flawlessly.
The Missing Piece: The High Valuation Code
Here’s the problem: seeing the triangle isn’t enough.
The challenge is knowing how to apply it to your company.
How to design IP monetisation that compounds instead of one-off licensing deals.
How to build a leadership bench investors trust, even if you’re still in founder-led mode.
How to sequence international expansion so you don’t waste capital or collapse under complexity.
That’s why I created The High Valuation Code.
It’s the decoder that turns the High Valuation Triangle from a concept into a practical investor-ready system.
Inside, you’ll find:
1,040 scoring points that map how investors silently assess your readiness.
Case study breakdowns of the world’s biggest valuation wins — applied directly to founder-led companies.
Monthly frameworks you can plug into your business immediately.
This isn’t more information. It’s the framework that investors themselves use — and almost no founders ever see.
Why This Matters Right Now
We’re heading into a market where capital is scarce and investors are picky.
The businesses that will thrive aren’t those chasing hacks, playbooks, or AI prompts. They are the ones who master the High Valuation Triangle and apply the High Valuation Code.
That’s why I’m opening up a handful of spots this week for founders who want to go deeper.
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Our M&A Expert Corner, Marguerite Bolze from Indonesia
When integrating 2 businesses, what should be done first?
The foundational, though non-universal, first step when integrating two businesses is the immediate establishment of Integration Governance and Leadership.
While every merger and acquisition (M&A) presents unique challenges, no significant work can begin until this structure is firmly in place.
The acquiring company must swiftly appoint a dedicated Integration Manager (or Leader) to head the Integration Management Office (IMO), ensuring this role reports directly to the executive steering committee.
This formal framework is the backbone of the entire process, supporting all critical decisions and defining the Deal Thesis—the core reasons and value drivers for the acquisition.
By establishing this clear decision-making authority and communication channel from day one, all subsequent efforts, from IT migration and process harmonization to essential talent and customer retention efforts, remain tightly aligned with the strategic objectives of the merger.
Capture the value from your M&A! Schedule a call with us!
Marguerite Bolze
Below is our M&A podcast with Marguerite Bolze
Your Next Step
The High Valuation Code is now live — but places are limited.
If you’ve ever felt that your growth wasn’t translating into valuation… this is the missing piece.
Because valuation doesn’t come from growth alone.
It comes from mastering the triangle.
And now, for the first time, you can access the code behind it.
— Matteo
PS: Many of you have been part of this journey since the start. If you’re one of the 22,000 founders, investors, and executives who make this community possible, this next step was built for you.
How did you like today’s Newsletter? |
Until next week, to your exponential success
Matteo Turi
CFO, M&A Expert
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